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Is More Traffic The Answer To Every Marketing Problem?

Every website gets visitors Most websites collect Google Analytics data. Very few firms use that data to improve results. Your website results won’t improve until you track the actions of your website visitors. Just tracking their visits tells you nothing. Is More Traffic The Answer To Every Marketing Problem? Most business owners look at their …

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Quality Score Explained

Everything you need to know about Quality Score (in 2 minutes or less). Quality Score (QS) was created by Google in 2005 as a way of protecting Google’s revenue stream.  It has been wildly successful! Google generates revenue every time someone clicks on an ad.  What if there is an ad occupying prime space on …

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4 Characteristics of Successful Websites

There are many myths associated with Search Engine Optimization. No matter what you may have heard, there are four main elements that together, determine how successful your website will be in the search results. The number of resources required to succeed is determined by your online competitors. Your website does not have to be the …

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25 Little Website Mistakes (That May Be Slowly Killing Your Business)

Introduction We’ve compiled a list of things that drive people away from your site based on the websites of actual businesses we’ve either started working with or simply encountered over the years. We refer to them as mistakes, but many website owners would argue with us about whether they are mistakes or not.  They were …

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Content Volume

Dominate your market niche. I’ve often said to clients that if they give me an 8-page website to work with, I can help them get more traffic.  If they give me an 80-page website to work with, they should be able to generate many times the volume of traffic that their 8-page website would generate, …

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Keyword Research

Keyword Research Leads to Explosive Traffic Growth Keyword research is vitally important if you want to grow the volume of traffic to your website.  Here’s what you’ll need to know: Find Long Tail Keywords If you create a graph of keywords that brought traffic to your site, you’d probably find a graph similar to the …

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Content Marketing

Content Marketing Succeeding in the search engines means giving people what they want when they type a search into their favorite search engine or get Siri to look it up. That’s what content marketing is all about. When content marketing is done correctly, your site will get more traffic from more sources than ever before!  …

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Local SEO (LSEO)

Local SEO is the new, modern form of Yellow Page advertising.  Very few people still use the Yellow Pages to find local service related businesses.  Everyone, from the very elderly to young people who are not even familiar with Yellow Pages, and everyone in between use the internet. Local search results are becoming even more …

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Domain Registry Scam

We think that you are smart enough not to fall for the offers that seem just too good to be true. There are some internet marketing scams that are difficult to detect, and, we have to admit, really well done. This is another one that is out there, right now, actually tricking people. Scam #2 …

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Is It Really Google Calling?

“Google Calling” is another Internet marketing scam that is actually working – right now!  There are some scams such as this one that are difficult to detect, and, we have to admit, really well done. It’s Google Calling! Many of our clients have been approached by people claiming to work for Google.  They promise that …

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What To Do With A Bad Review

What To Do With A Bad Review There is no such thing as a business that doesn’t get a bad review from time to time. No matter how effectively you’ve trained your staff, and what policies you’ve put in place, there’s always that one customer… So, what happens when you get a bad review? What’s …

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